Privacy Policy
Supercar Switch Limited
Company Number: 16878573
Effective Date: 30/11/2025
Supercar Switch Limited (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you make an enquiry, join one of our tours, use our website, or interact with us.
We act as the Data Controller for the personal data we process.
If you have questions about this policy, please contact us:
enquiries@supercarswitch.com
1. What Personal Data We Collect
We may collect and process the following categories of personal data:
1.1 Identification & Driving Information
- Full name
- Address
- Email address
- Phone number
- Date of birth
- Driving licence details (number, issue date, expiry date)
- Passport details (for international travel only)
- Emergency contact information
1.2 Booking & Payment Information
- Tour bookings
- Accommodation preferences
- Payment confirmation and transaction details
Note: We do not store full card numbers. All payments are handled securely by our payment provider.
1.3 Tour Participation Data
- Daily vehicle sign-in/out sheets
- Damage or incident logs
- Insurance confirmations
- Medical or accessibility information provided voluntarily
1.4 Media & Marketing
- Photos and videos captured during the tour
- Marketing preferences
- Website usage (cookies, analytics, IP address)
2. How We Use Your Data (Lawful Basis)
We process your personal data using the following lawful bases under GDPR:
2.1 Contract – to deliver the tour you book
We use your data to:
- Confirm bookings
- Verify your eligibility (age, driving licence, etc.)
- Provide itineraries, updates and essential information
- Communicate during the tour
- Ensure your safety and participation
2.2 Legitimate Interests – to operate safely
We use data to:
- Prevent fraud
- Maintain safety records
- Manage incident reports
- Keep internal administrative records
2.3 Consent – where you have explicitly agreed
We use consent for:
- Marketing communications
- Use of photos and videos for promotional purposes (you may opt out)
2.4 Legal Obligation
We process certain data to comply with:
- Accounting & HMRC requirements
- Insurance and liability documentation
- Local laws and regulatory obligations
3. Sharing Your Personal Data
We only share your data with trusted third parties essential for delivering the tour:
3.1 Vehicle Rental Company
They receive:
- Your name
- Licence details
- ID information
- Security deposit information (they collect and hold the €15,000)
The rental company has its own GDPR responsibilities and acts as an independent Data Controller.
3.2 Accommodation Providers
To book hotels or lodges, we may share:
- Your name
- Room preferences
3.3 Event Partners & Activity Providers
Where an activity or event requires pre-registration, we may share basic contact details.
3.4 Payment Providers
For secure processing of payments (Stripe, etc.).
We do not store full card details.
3.5 Technology Providers
Such as:
- Email service (Mailchimp/Brevo)
- Website hosting
- Cloud storage services
- Booking systems
All providers are GDPR-compliant or use approved safeguards.
We never sell or rent your data to third parties.
4. International Data Transfers
Some third-party service providers may store data outside the UK/EU.
We ensure all transfers are protected by:
- UK adequacy regulations; or
- Standard Contractual Clauses; or
- Other lawful safeguards.
5. How Long We Keep Your Data
We retain data only as long as necessary for the purpose it was collected.
5.1 Retention Schedule
- Booking information: 6 years (legal requirement)
- Driving licence copies: Deleted after tour completion
- Passport copies: Deleted after tour completion
- Incident logs: 3–6 years
- Email marketing (consent): Until you unsubscribe
- Payment records: 6 years
- Media content: Indefinitely or until consent is withdrawn
We securely delete or anonymise data once it is no longer required.
6. Your Rights Under GDPR
You have the right to:
6.1 Access Your Data
Request a copy of the personal data we hold.
6.2 Rectification
Request corrections to inaccurate or incomplete data.
6.3 Erasure (“Right to be Forgotten”)
Request deletion of your data, when lawful.
6.4 Restriction of Processing
Ask us to limit how your data is used.
6.5 Data Portability
Request a copy in a structured format.
6.6 Objection
Object to processing based on legitimate interests or marketing.
6.7 Withdraw Consent
You may withdraw consent at any time for:
- Marketing emails
- Use of photography/video
6.8 Complaint
You may lodge a complaint with the UK Information Commissioner’s Office (ICO):
https://ico.org.uk
7. Cookies & Website Tracking
We use cookies to:
- Improve website performance
- Analyse usage
- Personalise content
- Support marketing campaigns
You can:
- Accept all cookies
- Reject non-essential cookies
- Change cookie preferences at any time
A detailed Cookie Notice is available on our website.
8. Data Security
We use appropriate technical and organisational measures to protect your data including:
- Password protection
- Secure cloud storage
- Access controls
- Staff confidentiality agreements
- Two-factor authentication
- Regular deletion of sensitive ID documents
While no system is 100% secure, we take all reasonable steps to safeguard your information.
9. Data Breach Procedure
If a data breach occurs that risks your rights or freedoms:
- We will notify the ICO within 72 hours
- We will notify affected individuals as required
We keep internal records of all incidents.
10. Media & Content Usage
We may take photos/videos during tours for marketing.
You may opt out at any time by contacting us.
If you do not opt out, you grant us permission to use such content in:
- Social media
- Website
- Advertising
- Printed materials
11. Third-Party Links
Our website may contain links to third-party sites.
We are not responsible for their content or privacy practices.
12. Changes to This Policy
We may update this Privacy Policy periodically.
Changes will appear on this page with an updated “Effective Date”.
13. Contact Us
For questions, data requests, or to exercise your GDPR rights:
Data Protection Contact
enquiries@supercarswitch.com
